Keri Hilson-The New Face Of Avon’s Imari Fragrance

Miss Keri Baby is taking her career to the next level. The singer/songwriter is now the new face of Imari, an Avon fragrance, replacing singer Jennifer Hudson.

Here’s what Keri and Avon had to say about the new arrangement.

Avon:

“We had a great partnership with Jennifer Hudson, and we found that so powerful that, in the same spirit, we wanted to take it a step further. Keri just brings a youth and vitality to our brand. I think that she’s just the perfect transition.”

Keri:

“I’m really careful. I don’t want to be affiliated with too many brands. It’s got to make sense, and it makes sense [with Avon.] I love fragrance. I love beauty. I love to teach women that they should feel confident and feel good about themselves for themselves.”
You go girl!

By the way has anyone seen the new hairstyle Keri is rocking? The singer went for the jet black look.

Lovin it!!